Adwords and Adwords Script Update
Get Your Adwords script to Help You Manage Your Google Adwords More Efficiently.
Google AdWords Phone Tracking on Your Website
I was recently setting up my client's Google AdWords phone tracking. And decided to track the phone clicks as events too within Google Analytics in case something goes wrong with the Google AdWords phone tracking code. The Google AdWords phone tracking on your website...
How To Review Account Performance of Up To 20+ AdWords Accounts Quickly without Spending Hours Creating Reports
How To Install AdWords Scripts To Your AdWords Account
This is a short video on how to install an AdWords Script to your Google AdWords Account.
How To Reduce Your Negative Keyword Optimization Process From Hours To Minutes?
One of my client spends quite a bit of their advertising dollar on Google Adwords. They aggressively test new keywords on a weekly basis for their business. I can stress it enough, if you are adding a lot of new keywords it’s very important to have a good process in place to regularly conduct your negative keyword optimization to maintain a healthy return on investments on your Ads.
How to Reduce Cost and Maintain Ad Rank in Adwords without Spending Hours Adjusting Bids
I have a dentist client who wanted to reduce his ad costs and the same time he wants to maintain a consistent presence on Google using Adwords. We explored several possibilities and ended up choosing the solution below.
What is a good Google Adwords CTR Performance?
One question that often comes up concerning Pay-Per-Click (PPC) marketing is, “What is a good CTR?” This is a fair question to ask because CTR pops up so frequently in conversations when diagnosing and optimizing performance, but you should also be careful not to...
How To Organize Keywords for Adwords Beginners
After managing different kinds of Google Adwords campaign for the past 10 years, I’ve found that there’s no silver bullet on how to organize keywords to optimize your Google Adwords Campaign. I did came up with a few different strategies for different situations. I’ll...
How Much Should I Pay Per Click for Google Adwords
I get this question often: How much should I pay per click for Google Adwords? Here are a few simple ideas to include to determine how much you should pay per click or how much you should bid. 1. Identify the type of clients you would like to get first - be sure to...
How To Do Keyword Research for Beginners Using Google Adwords
Quick post about keyword research. I have a client the other day asking me, so how do you go about constructing the keyword list? Do you stick with google's tool or do you do further research? Keyword research is a really big topic, but in most cases if you have a new...
Google Adwords: Improve Your Account Quality
Here's a very simple way to improve your account Google Adwords Quality. But first, let's define how google classify a quality adwords account. Many say it's not about CTR any more. I beg to differ, for very small account it's still all about CTR or click through rate...
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